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Growth & Project Planning
Executing Growth & Project Plans
Capital Funding
The Partners
Offices
Healthy Carbonated Beverage Company
Tatleaux Management Group was engaged initially to help raise capital for this consumer products firm. One of Tatleaux's partners then took a leave of absence to join the client company as Chief Operating Officer. This move accomplished a number of objectives: bolstering the entrepreneur-heavy management team; accelerating the build out of distribution channels; strengthening the business planning process; and aligning the capital raising program with the growth plan execution, thus ensuring fundraising and business success.
Results:
• A Successful 2nd Round of Fundraising: $2.4 million in Convertible Notes with Warrants from Angel Investors
• Equity Support: Co-investment by Tatleaux Management Group Consumer Holdings I, a limited partnership formed and managed by Tatleaux Management Group
• Set up Future Fundraising: Attention and interest in Company Plans and Management generated from Venture Capital firms
• Wider Product Distribution: Expansion into 3 additional major geographical markets for the company's products
• Greater Product Acceptance: Test marketing by one of the largest worldwide chains as a precursor for carrying the company's product
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